EBOOK:
In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
EBOOK:
Software empowers business strategy. In this e-guide we explore how to deliver new software-powered functionality for continuous business improvement.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
EZINE:
In this week's Computer Weekly, we look back at the UK government's AI Safety Summit and assess what it achieved – and what it didn't. Our latest buyer's guide examines the future of business software and modernising legacy applications. And we find out how the UK PSTI Act aims to protect your smart devices. Read the issue now.
EGUIDE:
One huge advantage digital transformation brings with it is the phenomenon of intelligent workload management. In this 17-page buyer's guide, Computer Weekly looks at the various tools available, asset management best practices and the complications to look out for with hybrid and multicloud deployments.
EZINE:
In this week's Computer Weekly, we examine the impact of climate change on datacentres as potential victims and contributors to the problem. We look at the rise of voice channels and how IT leaders can use the technology for better customer experience. And we ask what lessons must be learned from Ecuador's citizens' data breach. Read the issue now.
EZINE:
In this week's Computer Weekly, the digital chief at Audi UK discusses how the car maker is tackling the slump in new car sales. One of the largest global malware botnets has been taken down, but how much of a blow will it be for cyber criminals? And we hear how one county council made huge savings on its SAP installation. Read the issue now.
EZINE:
In this week's Computer Weekly, we talk to four top IT leaders to find out how they are supporting their organisations through the coronavirus crisis. We look at the security best practices recommended by experts to ensure safe remote working for staff. And the CISO of Equifax explains why the firm is moving to public cloud. Read the issue now.
WEBCAST:
In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
WHITE PAPER:
Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.