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Is it better to wait for users to request, or "pull," the content they need, or to "push" content updates when you think users need them? This resource weighs in on the "push vs. pull" design model debate, describing key advantages of the push model in the mobile space.
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This resource offers insight to help you establish and enforce business-driven data privacy policies. Read on to learn how to comply with privacy regulations, navigate data governance requirements, and more.
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Social collaboration technology is a hot topic in the business applications space today -- but what about the hard numbers? Many companies are wary and want concrete proof of ROI and payback. Fortunately, this informative resource offers just that.
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The following white paper explores the new mobility trend and how it is transforming the way retailers do business. Uncover the technology that makes handling the shift easier by allowing businesses to create unique functionality with retail websites and more.
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Consult the following white paper to uncover how to deliver more relevant offers, increase response rates, and ultimately create a happier customer base with the use of real-time marketing.
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This resource explains how you can establish and manage an overall data retention strategy through information governance and database archiving policies.
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This white paper discusses the challenges facing companies when it comes to the analysis of unique data, like emails and chat logs. Access now to see how one system provides valuable insights from non-binary information, a key aspect of a successful future.
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A content marketing strategy doesn't create itself. It's the result of clear intention, careful planning, and focused execution. These six best practices can help you develop and deploy effective strategies for content marketing across all channels and buying cycles.
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Access the following white paper to uncover how to leverage enterprise marketing management to optimize every aspect of online and cross-channel analytics and marketing.